Not long after I wrote the brief on producing a campaign that would encourage children to play more Lego, I came across this fantastic Creative Review Tweetup event, which I was a bit late to find out about! Anyway, part of the event got people to create a house with a bag of lego that was provided to them. Not only do I think this is a great idea and also a bit jealous of the people who managed to attend this event, it's kind of inspired me with a few ideas for the Lego brief that I have written.
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